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Motorcycle Insurance has become a key target for Allstate

Allstate Corporation is attempting to attract motorcycle owners with the inception of a website that provides safety tips, an events calendar, and suggested scenic rides for bikers.

An advertising campaign geared towards motorcycle riders complements the site which includes ride stories from bike owners, mechanical advice, and a way to create a virtual online motorcycle.

Motorcycle sales have tripled in the last ten years, with more than seven million registrations in the United States, but Allstate has only captured a small portion of that market.

Progressive claims to be the largest motorcycle insurer in the U.S. and State Farm claims that it has about 15% of the market.

For a competitive Motorcycle Insurance Quotation call Serenity Group at 1-800-774-0520 or fill out a car insurance quotes request specifying the details of your motorcycle insurance needs.

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This entry was posted on Monday, April 28th, 2008 at 2:34 pm and is filed under Insurance. You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.